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Building my 7-Figure Shopify SaaS Consulting Business in Public. Leveraging AI to do it fast. Sharing tactics and lessons as I go.
When I was a little kid, I was fascinated with ants. I stared at them for hours. I would follow up on a single colony for week.s I read books about them (highly recommend Bernard Werber's books. Truly innovative) Do you know how to find a colony? You tap an ant. It panics and runs home. Back to where it's safest. People are the same. That's why we shout 'Mommy!' when we're scared. Photo by Prabir Kashyap on Unsplash I had an audit last week with this techie founder. He was lost— Couldn't...
The No Barrier Reef 🪸 The most important part of becoming a solopreneur is failing. If you don’t fail, you don’t learn. And there’s a lot to learn: What kind of work are you really good at? What is your ideal client profile? How much should you charge? What type of content should you write? How should you build your offer? All valid questions, requiring trial and error. The social media gurus love coloring things black & white. “Do this!” “Don’t do that!” “Here’s the simple path to success.”...
The No Barrier Reef 🪸 Hey Reader, Writing content that connects with readers is simpler than most people think. Here's what nobody tells you about creating content that pulls in leads: Most creators overcomplicate their work. They write these long, sophisticated articles filled with industry terms. They use big words to sound smart. At best, people skim through their content. At worst, they bounce. The solution? Write like you talk. Share your stories. Be vulnerable. Talk about your failures...