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THE NO BARRIER REEF

🫧 A single space moved his app from page 2 to page 1

Published about 2 months ago • 1 min read

The No Barrier Reef 🪸

Hey Reader,

This week is about small changes that get big results.

I'm talking about the single character that killed an app's ranking, why you should ignore most of your customers, and the big mistake on your app store page.

1. Your app store page is for buyers, not designers.
You spent weeks making your app store listing look great. But what if the things you think look good are actually turning away real merchants?​

2. Find your "champion" clients.
​Stop trying to please everyone. One happy client who truly gets it is worth 100 lukewarm ones for finding product-market fit.

3. The one-space SEO mistake.
My friend's app was stuck on page 2 of the app store. The fix was deleting a single space in his app's title. Seriously.

Which one hit home for you? Hit reply and let me know.

Ohad.

PS: Final spots closing for March. If you want my help to boost your app, the time to act is now. Reply to this email and I'll share the deets.

600 1st Ave, Ste 330 PMB 92768, Seattle, WA 98104-2246
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